Goal:
Cross promote ads with Film resources
Create graphics for web, USA Today, and promotional emails to combine the look and feel of PetSmart while adhering to the brand guide of Secret Life of Pets.
Process:
Based on needs of designs I utilized the style guide provided by Universal to ensure I was on brand with their requirements. I made sure to keep the design elements similar to what PetSmart was establishing as a look and feel. I designed web banners, emails, and even graphics to be used in an article for USA Today.
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