Goal:
Rebrand like you mean it
Process:
With 2016 came a new logo, values, and push to make Insight more modern and clean. We wanted to build momentum around the new brand without spoiling the new logo just yet. Below are two videos put together by marketing. The shapes I created with the help of Richie Martin, with the audio at the end.
Closer to Launch Video
The second Richie gathered all the clips and I helped edit them so the timing was closer to the jokes and punches to the music. I don’t recall if I created the Hi graphic or slides after or if that belongs to Chris Reddoch a talented graphic designer. So I will just give both credit since this definitely was a team effort. Not every day you create marketing for a fortune 500 company.
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