I am creative, working the web to make it better, I am a shark guru & I am all for positive energy!
Update Email look and function
I started to work immediately on social content. Emails early on I pushed to make each one better than before. Ultimately with the new site launch, I created ones to use through Intercom instead of going through SharpSpring and or MailGun or Mail Chimp. I also used Balsamiq to create some early ideas for various email types.
The Event that could
Putting on an event in less than two-weeks is insane, and we did it. World wind of edits, revisions, late night, constant pushing for perfection and multiple channels this event kicked a lot of butts, and we kicked it right back. Below you will find some Signs, seeing them live at the event and the emailers that lead up to it.
Just because its Freelance, Doesn’t mean it’s free
I started doing additional freelance in between jobs or on the side. Here is a small collection of some of the work I completed during those brief reprieves from steady income. For those starving for experience, or for a sandwhich I utilized localsolo.com and 99Designs as well to increase my opportunities and choose what I wanted to work on.
Cross promote ads with Film resources
Create graphics for web, USA Today, and promotional emails to combine the look and feel of PetSmart while adhering to the brand guide of Secret Life of Pets.
Based on needs of designs I utilized the style guide provided by Universal to ensure I was on brand with their requirements. I made sure to keep the design elements similar to what PetSmart was establishing as a look and feel. I designed web banners, emails, and even graphics to be used in an article for USA Today.
Build Emails & Transitional Emails
During my time with PetSmart, I was tasked to update, gain ground on new email templates and catch department up with lots of past due emails. Below are various emails I created. 3-month contract produced 48 various emails and caught department up on their deadlines. Other projects included Secret Life of Pets emails and designs, transactional, web icons, web banners and even helping with re-branding efforts.
![PetSmart](/wp-content/uploads/2018/01/petsmart-ad.jpg")
![PetSmart](/wp-content/uploads/2018/01/petsmart-email-09.jpg")
I was asked to build out batches of emails for transactions with PetSmarts online customers.
The icons were designed for the new PetSmart website.
Create emails for large scale events
We had a whole department of talented people who would coordinate, plan and run full events all over the world. They usually needed stuff from me. Like emails, landing pages, posters, fliers, sometimes business cards, or print materials. Even the occasional powerpoint. Mainly emails.
Over 14k Emails and counting
Through my career with Insight, I built over 14,000 emails utilizing various templates, script styles, coding tricks and utilizing Marketo, Exact Target, and Outlook.
After the copy was provided, I would be allowed(within reason) to design banners, play with logo and or various font styles. I would try to match the campaign styles in the emails for consistency.
Inside Insight, or Insight Inception?
Being reliable, on time, a hard worker, a team player earned me the responsibility or running the Inside Insight application run on Igloo. The good thing was I got to broaden the people I assisted tremendously, I also piled on the workload. Nearly capping each month off with an additional 60 hours on top of the normal day to day 40-45 hr weeks. It was a big learning experience I never heard of Igloo and had to learn it third hand after two previous employees left.
I got to produce some really rewarding items, A Noble Cause page that tracked our donations, A Reach program that was designed from the bottom up, Status recorders that would update with minimal effort or code, and tons of internal messaging and a newsletter.
